Social Media

Perfect Size Of Photos On Instagram

Instagram photo sizes vary depending on where we’re using that image and where we’re viewing it from. Lets see the Perfect Size Of Photos On Instagram.

That’s why the first concern of every Instagram user (especially for professional users like Instagram managers) is that their posts comply with official Instagram sizes.

The most important thing is to look at which standards and sizes are best suited for all devices. This is the way to create Instagram posts in the right way.

1. Types of Publications on Instagram

If you think the publications are just what you do in the FEED, you’re wrong. On Instagram there are many publication formats and places where we can update the information with images or videos.

That’s why we’re going to list the different types of posts and later the size of each post for Instagram, which must have an exact resolution to fit perfectly. Let’s look at the types of posts on Instagram:

  • Images in the FEED (single or carousel)
  • Videos at the FEED
  • Images in the stories (Stories)
  • Videos in the stories (Stories)
  • Advertising images or videos
  • Cover images in the highlights
  • Profile photo

2. Benefits of using Instagram sizes correctly

The importance of image sizes on Instagram is enormous. If you don’t think so, we’re going to show you why you should consider it:

  1. Your publications won’t be cut out at the sides.
  2. Your posts will look much better because your posts will fit the screen and your work will be completed correctly when it is seen completely and in the right size.
  3. You show professionalism because your information will be seen clearly and correctly.
  4. The information in your publications will have a higher quality and better resolution.
  5. It will help to increase the scope of your publications.
  6. It helps you organize your posts in advance and helps you plan your strategy better.

3. Instagram photo size (Feed)

For both photos and videos in the feed we will take into account that there are more suitable formats and sizes to make everything fit perfectly. And not just on our mobile phone device but in the hundreds and thousands that are on the market.

To do this we must take into account the three sizes of post that are on Instagram. The resolutions are as follows:

3.1 Instagram post size: Square

This is the size that has been used most on Instagram since it began. The ideal dimensions for square photos and videos on Instagram are

  • Official size: 640 x 640 pixels
  • Recommended size: 1080 x 1080 pixels

3.2 Post-Instagram Size: Vertical

This vertical format is currently the most widely used format on Instagram as it is more suited to the mobile phone devices we use. The resolution for portrait photos and videos on Instagram are:

  • Official size: 600 x 749 pixels
  • Recommended size: 1080 x 1350 pixels

3.3 Instagram publication size: Horizontal

Another interesting resolution to use is the horizontal one. This type of post is very common when taking pictures of landscapes, panoramic places, etc. The measurements of horizontal photos and videos on Instagram are:

  • Official size: 600 x 400 pixels
  • Recommended size: 1080 x 566 pixels

4. Video size Instagram (Feed)

There are three formats for videos, as with photo sizes on Instagram:

  • Square video: 640 by 640 pixels
  • Vertical video: 600 by 749 pixels
  • Landscape format: 600 by 400 pixels

5. Instagram (Stories) size

A very important section to take into account is the size of the stories on Instagram as the size of the screens and the resolutions of each device are very different.

The format and dimension will always be in portrait mode and will be these:

5.1 Measurements Stories Instagram: Images

  • Official size: 750 x 1334 pixels
  • Optional size: 1127 x 2008 pixels

5.2 Instagram story size: Videos

  • Official size: 750 x 1334 pixels
  • Optional size: 1127 x 2008 pixels

6. Other sizes of Instagram

There are other sections that are important to take into account so that their dimensions are effective and give us the results we want. For example:

6.1 Advertising images and videos

For publications in the FEED:

  • Horizontal ad: 1080 x 566 pixels
  • Square ad: 1080 x 1080 pixels

For publication in the stories:

  • Vertical format: 1080 x 1920 pixels

6.2 Profile photo

This image is our presentation and is usually the most neglected by most people but it is also the most important (I wrote more about this in the Instagram bio post).

The size of the Instagram profile picture should be:

  • Official size: 110 x 110 pixels
  • Recommended size: 180 x 180 pixels

6.3 Cover images in the highlights

These images are not so specific when it comes to taking certain dimensions into account.

What we must bear in mind is that the story to be published must have a size of 1080 x 1920 pixels as we have already mentioned in the previous points.

However, the icon, emojie or image must be square. Remember that like the profile photo, the corners will not be seen.

The ideal measurements for the images highlighted on Instagram are

  • Minimum size: 110 x 110 pixels
  • Recommended size: 640 by 640 pixels
Larry O'Connell

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